Marketing
Free
Online
Tuesday, 18 March, 2025
12
–
2
pm
EDT
Digital Marketing Basics | Free Skills
About This Class
Understanding the landscape and strategy of digital marketing today is key to building your brand and driving the bottom line for your business.
In this free, two-hour session, you’ll explore the components of brand building and learn how modern marketers drive successful campaigns using a variety of channels like content, email, social media, and paid ads—to name a few. Then, get hands-on practice applying our objective-first framework to a real world example, and see your new marketing skills in action.
Takeaways
Understand why digital marketing is essential for businesses to drive their bottom line
Learn different tools and strategies used in digital marketing today
Describe and understand the Objective-First Framework
Apply the Objective-First Framework to a real world example
Preparation
This is a beginner friendly series, so no prior knowledge is necessary.
This session will be held in a Zoom webinar, so your mic and camera will be off. We’ll interact through the Chat, Q&A, and reactions.
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